{"id":15114,"date":"2021-07-07T05:00:10","date_gmt":"2021-07-07T05:00:10","guid":{"rendered":"https:\/\/www.brickmarketing.com\/?p=15114"},"modified":"2021-07-08T19:52:54","modified_gmt":"2021-07-08T19:52:54","slug":"why-seo-shouldnt-wait-until-later","status":"publish","type":"post","link":"https:\/\/www.brickmarketing.com\/blog\/seo-shouldnt-wait","title":{"rendered":"Why SEO Shouldn\u2019t Wait Until \u201cLater\u201d"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignright wp-image-15115\" src=\"https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later.jpg?strip=all\" alt=\"Stop and Time for SEO words on Road Sign\" width=\"190\" height=\"190\" srcset=\"https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later.jpg?strip=all 592w, https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later-150x150.jpg?strip=all 150w, https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later-250x250.jpg?strip=all 250w, https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later-100x100.jpg?strip=all 100w, https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later-120x120.jpg?strip=all 120w, https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later.jpg?strip=all&amp;w=355 355w, https:\/\/eqo6k4wde6o.exactdn.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later.jpg?strip=all&amp;w=473 473w\" sizes=\"(max-width: 190px) 100vw, 190px\" \/>Are you getting your business website up and running? There\u2019s so much to do, it can be difficult to prioritize your tasks. In the beginning, you\u2019re likely focused on tasks that are immediately important, such as making sure your site looks great, is easy to navigate, and has some decent content on it. As long as you have those items completed, you may be tempted to leave other tasks, such as SEO, for later on when you have more time or when your site is more established.<\/p>\n<p>Even though these business think they may be saving money but not pumping their business resources into SEO, the reality is that they could be losing money. Since it could take several months for the site to gain traction in the search engines, the sooner you\u2019re able to optimize your site for the search engines, the better your results will be. Besides, it\u2019s much easier to optimize the site as you develop the site and can save time in the long run.<\/p>\n<h3>Start SEO in the Design Phase<\/h3>\n<p>You should begin to seriously think about your SEO strategy starting with the initial design and development phases. At this stage, you\u2019ll want to involve your SEO team because they may have insights on how to design your site from a technical perspective that will make your SEO campaign more effective. Getting the team involved from now will save time and money because you won\u2019t need to change the design to accommodate your SEO strategy. You\u2019ll be able to \u201cget it right\u201d the first time around, and you\u2019ll also be able to start implementing the plan right away.<\/p>\n<h3>Properly Optimize Your Content<\/h3>\n<p>SEO experts know exactly how to optimize content in the most effective way possible. You should make sure your content is optimized before you post it on your website so that you don\u2019t need to go back and do it later. Since effective, white hat SEO strategies change constantly, it can be difficult to keep up with all the industry changes. The experts know exactly what needs to be done. If you follow outdated practices for optimization, this could do more harm than good by causing a penalty. To prevent this from happening, you should begin your SEO campaign right away but also make sure you\u2019re doing it right.<\/p>\n<h3>SEO Can Help Build Your Brand<\/h3>\n<p>Another reason why you\u2019ll want to start executing your SEO strategy right away rather than wait is that it can help build your brand. It all starts in the keyword research process. A good keyword list will include branded keywords and any other keywords that are relevant to your business in the search engines. However, in this case, more is not necessarily better. If you try to optimize your site for too many keywords at once, it will have the opposite affect. Not only will this get in the way of brand building, it also may confuse your visitors. However, the sooner you begin executing your SEO strategy, the stronger your brand will become, as long as you select the right keywords in the first place.<\/p>\n","protected":false},"excerpt":{"rendered":"Are you getting your business website up and running? There\u2019s so much to do, it can be difficult to prioritize your tasks. In the beginning, you\u2019re likely focused on tasks&#8230; <a class=\"view-article\" href=\"https:\/\/www.brickmarketing.com\/blog\/seo-shouldnt-wait\">More Info<\/a>","protected":false},"author":2,"featured_media":15115,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-15114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why SEO Shouldn\u2019t Wait Until \u201cLater\u201d | Brick Marketing<\/title>\n<meta name=\"description\" content=\"Don&#039;t wait to execute your SEO campaign! Starting it from the beginning will maximize your efforts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brickmarketing.com\/blog\/seo-shouldnt-wait\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why SEO Shouldn\u2019t Wait Until \u201cLater\u201d | Brick Marketing\" \/>\n<meta property=\"og:description\" content=\"Don&#039;t wait to execute your SEO campaign! Starting it from the beginning will maximize your efforts.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.brickmarketing.com\/blog\/seo-shouldnt-wait\" \/>\n<meta property=\"og:site_name\" content=\"Brick Marketing - Digital Marketing Agency\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-07T05:00:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-08T19:52:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.brickmarketing.com\/wp-content\/uploads\/2015\/06\/seo-shouldnt-wait-until-later.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"592\" \/>\n\t<meta property=\"og:image:height\" content=\"592\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nick Stamoulis\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nick Stamoulis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait\"},\"author\":{\"name\":\"Nick Stamoulis\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#\\\/schema\\\/person\\\/dd420fc038644ad2ee1a62912b6368fb\"},\"headline\":\"Why SEO Shouldn\u2019t Wait Until \u201cLater\u201d\",\"datePublished\":\"2021-07-07T05:00:10+00:00\",\"dateModified\":\"2021-07-08T19:52:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait\"},\"wordCount\":536,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/eqo6k4wde6o.exactdn.com\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/seo-shouldnt-wait-until-later.jpg?strip=all\",\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait\",\"url\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait\",\"name\":\"Why SEO Shouldn\u2019t Wait Until \u201cLater\u201d | Brick Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/seo-shouldnt-wait#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/eqo6k4wde6o.exactdn.com\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/seo-shouldnt-wait-until-later.jpg?strip=all\",\"datePublished\":\"2021-07-07T05:00:10+00:00\",\"dateModified\":\"2021-07-08T19:52:54+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#\\\/schema\\\/person\\\/dd420fc038644ad2ee1a62912b6368fb\"},\"description\":\"Don't wait to execute your SEO campaign! 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