{"id":18141,"date":"2019-03-20T05:00:48","date_gmt":"2019-03-20T05:00:48","guid":{"rendered":"https:\/\/www.brickmarketing.com\/?p=18141"},"modified":"2025-06-30T17:56:57","modified_gmt":"2025-06-30T17:56:57","slug":"basic-seo-items-execute-right-now","status":"publish","type":"post","link":"https:\/\/www.brickmarketing.com\/blog\/basic-seo-execute","title":{"rendered":"Basic SEO Items to Execute Right Now"},"content":{"rendered":"

\"\"Not all business website owners are SEO experts, however that doesn\u2019t mean that business website owners get off the hook completely when it comes to SEO. The purpose of having a business website is for target audience members to learn more about what you do\/sell and hopefully to encourage them to buy. Obviously, the more people that visit the site, the more people there are that might buy. And organic traffic from the search engines is a top source of traffic for most websites. This means that at the very least, business website owners should be executing basic SEO. Here are some of the top SEO items to execute:<\/p>\n

Add keyword meta information<\/h3>\n

There are far too many business websites out there that either have no meta information or basic, not optimized meta information associated with their sites. This is because web designers\/developers aren\u2019t always SEO people and it might not be a part of their responsibilities to be adding these things. So websites are left with \u201cCompany X\u201d as the title tag across all of their pages or marginally better, but still not good \u2013 plain old \u201cServices\u201d for the services page or \u201cProducts\u201d for the products page. These titles aren\u2019t telling the search spiders anything. Same goes for the meta description. If you sell \u201cExtra Special Blue Widgets\u201d that\u2019s what the title tag should be for the \u201cExtra Special Blue Widgets\u201d page.<\/p>\n

Set up a blog<\/h3>\n

You might have to hire a web developer to add a blog to your website. Opt for a user-friendly blog like WordPress that\u2019s easy to update. While it\u2019s advisable to blog at least weekly, even monthly is better than nothing. It adds pages to your website that keep the site \u201cfresh\u201d in the eyes of the search engines, every blog post will naturally include keywords about your industry\/business, and it gives you something to share with your followers in social media.<\/p>\n

Share in social media<\/h3>\n

\"\"
\nSpeaking of, share in social media! There isn\u2019t a direct correlation between social media and organic search rank but it helps indirectly. It helps to build your brand and a stronger brand\u2019s website typically receives more inbound links, which absolutely does impact SEO.<\/p>\n

Claim Google My Business<\/h3>\n

Claiming local business profiles isn\u2019t only for local businesses. It only takes a few minutes to fill out the information and verify a listing with Google and it can make a huge difference in Google search visibility and traffic since it\u2019s giving Google even more information to work with in order to determine rank.<\/p>\n

Activate Google Analytics and Search Console<\/h3>\n

You track success of other marketing and advertising efforts, why wouldn\u2019t you also track how your website is performing? These are free tools from Google that provide a wealth of insights from organic traffic information and trends to any technical problems with the website that should be addressed.<\/p>\n

At a basic level, all website owners should be able to execute these items. Of course, in order to bring it to the next level, it\u2019s advisable to hire an SEO professional.<\/p>\n","protected":false},"excerpt":{"rendered":"Not all business website owners are SEO experts, however that doesn\u2019t mean that business website owners get off the hook completely when it comes to SEO. The purpose of having… More Info<\/a>","protected":false},"author":2,"featured_media":17355,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-18141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"\nBasic SEO Items to Execute Right Now | Brick Marketing<\/title>\n<meta name=\"description\" content=\"Here are some of the basic SEO items that business website owners should be executing right now.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brickmarketing.com\/blog\/basic-seo-execute\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Basic SEO Items to Execute Right Now | Brick Marketing\" \/>\n<meta property=\"og:description\" content=\"Here are some of the basic SEO items that business website owners should be executing right now.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.brickmarketing.com\/blog\/basic-seo-execute\" \/>\n<meta property=\"og:site_name\" content=\"Brick Marketing - 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