{"id":18155,"date":"2019-06-12T05:00:00","date_gmt":"2019-06-12T05:00:00","guid":{"rendered":"https:\/\/www.brickmarketing.com\/?p=18155"},"modified":"2025-06-30T17:49:49","modified_gmt":"2025-06-30T17:49:49","slug":"voice-search-seo-best-practices","status":"publish","type":"post","link":"https:\/\/www.brickmarketing.com\/blog\/voice-search-seo","title":{"rendered":"Voice Search SEO Best Practices"},"content":{"rendered":"

\"\"As voice search increases in popularity \u2013 is it on your radar when it comes to your SEO campaign? If not, it should be. People are searching for pretty much anything using voice search, it\u2019s not just for traffic information or recipes anymore. Why? Because it\u2019s so easy to use. It takes less time to simply say what you\u2019re looking for as opposed to typing it all out on a small device and hitting \u201csearch.\u201d No matter what industry you\u2019re in or who your target audience is, you can bet that they\u2019re getting help from Siri, Alexa, Cortana, or any other virtual personal assistant of their choice at least some of the time, if not all of the time.<\/p>\n

While voice search SEO might sound new and complex, as long as you\u2019ve already been following a white hat SEO campaign, you don\u2019t have anything to worry about. Voice search SEO best practices are essentially the same as \u201cregular\u201d SEO best practices, specifically:<\/p>\n

Provide a mobile-friendly experience<\/h3>\n

Google has been telling website owners for years how important mobile search is. First, they started designating websites as mobile-friendly\/not-mobile friendly in mobile search results. Then, they rolled out a mobile search algorithm for searches conducted on mobile devices. Finally, they\u2019re in the process of using the mobile-first search algorithm across all devices. Providing a mobile-friendly user experience (responsive, quick load time, etc.) is obviously important for voice search since voice searches are typically conducted on mobile devices.<\/p>\n

Write great content<\/h3>\n

\"\"
\nThis also isn\u2019t anything new. High-quality, thought leadership content that\u2019s properly optimized has always been a top SEO ranking factor and what attracts natural links to a website. For voice search, it\u2019s especially important to write content that incorporates long-tail keywords since voice searches tend to be more conversational in nature. Content that answers specific questions, and targets those specific questions in the titles can perform well. A personal assistant will read the answer in the featured snippet section, if one is populated. And as we know, being the featured snippet is not the same thing as ranking #1 for a search term. The featured snippet is now considered to be \u201cposition zero.\u201d<\/p>\n

Voice search absolutely needs to be on the radar of website owners, however it\u2019s really nothing to panic about if you\u2019ve already been executing SEO. Make sure your website is mobile-friendly and review your content marketing plan to ensure that you\u2019re targeting long-tail, conversational searches\/questions, and incorporate direct answers into the content in order to try and capture some featured snippet real estate. Doing these things will ensure that no matter how someone is searching, your site has a chance to appear.<\/p>\n","protected":false},"excerpt":{"rendered":"As voice search increases in popularity \u2013 is it on your radar when it comes to your SEO campaign? If not, it should be. People are searching for pretty much… More Info<\/a>","protected":false},"author":2,"featured_media":15646,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-18155","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"\nVoice Search SEO Best Practices | Brick Marketing<\/title>\n<meta name=\"description\" content=\"As voice search increases in popularity \u2013 is it on your radar when it comes to your SEO campaign?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brickmarketing.com\/blog\/voice-search-seo\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Voice Search SEO Best Practices | Brick Marketing\" \/>\n<meta property=\"og:description\" content=\"As voice search increases in popularity \u2013 is it on your radar when it comes to your SEO campaign?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.brickmarketing.com\/blog\/voice-search-seo\" \/>\n<meta property=\"og:site_name\" content=\"Brick Marketing - Digital Marketing Agency\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-12T05:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-30T17:49:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.brickmarketing.com\/wp-content\/uploads\/2015\/10\/mobile-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2125\" \/>\n\t<meta property=\"og:image:height\" content=\"1416\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nick Stamoulis\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nick Stamoulis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo\"},\"author\":{\"name\":\"Nick Stamoulis\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#\\\/schema\\\/person\\\/dd420fc038644ad2ee1a62912b6368fb\"},\"headline\":\"Voice Search SEO Best Practices\",\"datePublished\":\"2019-06-12T05:00:00+00:00\",\"dateModified\":\"2025-06-30T17:49:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo\"},\"wordCount\":461,\"image\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/eqo6k4wde6o.exactdn.com\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/mobile-2.jpg?strip=all\",\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo\",\"url\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo\",\"name\":\"Voice Search SEO Best Practices | Brick Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/eqo6k4wde6o.exactdn.com\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/mobile-2.jpg?strip=all\",\"datePublished\":\"2019-06-12T05:00:00+00:00\",\"dateModified\":\"2025-06-30T17:49:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#\\\/schema\\\/person\\\/dd420fc038644ad2ee1a62912b6368fb\"},\"description\":\"As voice search increases in popularity \u2013 is it on your radar when it comes to your SEO campaign?\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#primaryimage\",\"url\":\"https:\\\/\\\/eqo6k4wde6o.exactdn.com\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/mobile-2.jpg?strip=all\",\"contentUrl\":\"https:\\\/\\\/eqo6k4wde6o.exactdn.com\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/mobile-2.jpg?strip=all\",\"width\":2125,\"height\":1416,\"caption\":\"young asian woman hands use smartphone at city\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/blog\\\/voice-search-seo#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.brickmarketing.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Voice Search SEO Best Practices\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.brickmarketing.com\\\/#website\",\"url\":\"https:\\\/\\\/www.brickmarketing.com\\\/\",\"name\":\"Brick Marketing - 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